Effective and last updated: August 27, 2026
These Terms govern your use of NudgeNow ("the Service"), operated by VILLACRUSISLABS SOFTWARE DEVELOPMENT SERVICES (trading as “Villacrusis Labs”), a sole proprietorship registered with the Philippine Department of Trade and Industry under Business Name Reg. No. 8415621 and with the Bureau of Internal Revenue, with registered business address at Unit 11 Valen Court Townhomes, 4182 Ponte Street, Tejeros, 1204 Makati City, Metro Manila, Philippines (the "Provider"). By creating an account or signing in — with Google, Facebook, or an email address and password — you enter into this agreement electronically — electronic contracts are valid and binding under the Philippine Electronic Commerce Act (Republic Act No. 8792). If you do not agree, do not use the Service.
NudgeNow is a follow-up and client-relationship tool for client-facing professionals — financial advisors and real estate professionals: leads, follow-up reminders, message templates, public pages, and related features.
NudgeNow is software, not a professional service. The Provider is not an insurance company, agency, or broker; not a real estate broker, salesperson, or any other real estate service practitioner under the Real Estate Service Act (Republic Act No. 9646, "RESA"); and not a party to, intermediary in, or escrow for any transaction between you and your clients. We earn no commission on your transactions and never receive, hold, or transfer money between you and a client.
For financial advisors: NudgeNow is not affiliated with, endorsed by, or a system of any insurance company, and it is not the Insurance Commission. It never generates policy illustrations, proposals, quotations, or financial advice. Your obligations under the Amended Insurance Code (Republic Act No. 10607), Insurance Commission regulations, and your insurer's own rules — including how you may present products and handle client information — remain entirely yours.
For real estate professionals: your obligations under RESA, its implementing rules, PRC and DHSUD regulations, and your brokerage's own rules remain entirely yours. We do not verify any user's identity, license, accreditation, listings, or authority to sell or lease any property. Hosting or displaying a listing on a NudgeNow page is not an endorsement, a confirmation of its accuracy, or a representation that the user is authorized to market it. License or accreditation numbers shown on a user's pages are self-declared by that user and are not verified by us.
By using the Service you represent and warrant that:
Payments are processed by PayMongo Philippines, Inc., an entity regulated by the Bangko Sentral ng Pilipinas. We never receive or store your card number or e-wallet credentials. You are responsible for any fees your bank or wallet provider charges.
Founding member pricing. The first 100 accounts created (free trials included) keep the ₱299 per month individual price (₱2,990 per year) for the lifetime of their account, even if standard pricing later increases. The lock is personal to the account, non-transferable, and applies while the account remains in good standing under these Terms.
We may modify or discontinue any promotional program prospectively at any time. Credits, price locks, and extensions already granted are honored.
The Service's software, design, and branding belong to the Provider. Your data belongs to you. Default message templates are provided for your use within the Service.
The Service is provided "as is" and "as available". We work to keep it reliable but do not guarantee uninterrupted availability, and we are not responsible for outcomes of your client relationships, sales, or regulatory standing. Follow-up reminders are an aid, not a guarantee that you will never miss one.
To the maximum extent permitted by Philippine law, the Provider's total liability arising from the Service is limited to the subscription fees you paid in the three (3) months before the claim arose. Nothing in these Terms excludes liability for fraud, bad faith, or gross negligence — any waiver of an action for future fraud is void under Article 1171 of the Civil Code.
You will indemnify and hold the Provider harmless from claims, damages, and expenses (including reasonable attorney's fees) arising from your content, your listings, your conduct toward leads and clients, or any transaction between you and them — including claims that a listing was inaccurate, unauthorized, or infringing.
We may update these Terms; material changes will be announced in the app at least 15 days before they take effect. Continued use after the effective date constitutes acceptance.
These Terms are governed by the laws of the Republic of the Philippines. Disputes shall be brought before the proper courts of the Philippines, without prejudice to rights you hold under mandatory consumer-protection and data-privacy law.
Questions about these Terms: hello@nudgenow.ph.
See also our Privacy Policy.